Source-led SEO, search and digital marketing updates for UK businesses.
KAP SEO Services tracks verified changes across Google Search, Google Ads, modern search, technical SEO and digital marketing platforms. Each update is selected for practical value, not speculation.
Based in Somerset and supporting businesses across the UK, we focus on changes that affect visibility, rankings, paid media, content strategy, website performance and lead generation.
Verified changes from Google Search, Ads and business platforms.
Clear coverage of search visibility, discovery and platform changes.
Practical updates for advertisers, campaign tracking and compliance.
Updates selected for UK service businesses, ecommerce and SMEs.
Latest insights
Recent updates, practical takeaways and verified search marketing insights from KAP SEO Services.
Google has begun degrading legacy Content API requests. Check whether your product integration has moved to Merchant API and whether updates reach Merchant Center.
Read Update →
Google began its message-asset policy rollout on 30 October 2025. Check verification requirements, asset status and the evidence before changing your campaigns.
Read Update →KAP SEO Services can review your website, search visibility, Google Ads setup or content performance and help you prioritise what to fix next.