The Ghost Hunter Audit FAQs explain how this forensic process identifies hidden technical, UX, and conversion issues that automated tools fail to detect. Each audit blends manual testing with structured diagnostics across forms, schema, site structure, and user experience — revealing the real reasons rankings or conversions drop.
This section answers the most common questions from site owners, agencies, and e-commerce brands who want to understand how the Ghost Hunter Audit differs from a standard SEO audit. You'll discover the types of issues typically uncovered, how the "no find, no fee" guarantee works, and the level of access required.
Whether you're investigating traffic loss, slow sales, or unexplained drops in performance, the Ghost Hunter Audit provides a verified report that prioritises fixes by impact. It's suitable for single websites, enterprise teams, or agencies needing white-label forensic reports.
Each answer below helps you determine when to run an audit, what to expect from the process, and how to integrate the findings into broader optimisation campaigns such as Technical SEO, Conversion Reality Check, or AI Editorial Content Engineering.
The Ghost Hunter Audit goes beyond technical crawls and automated scans. It combines manual inspection, UX testing, and conversion analysis to uncover issues that data alone cannot reveal. Every audit is performed by a senior SEO and reviewed for both machine and human usability.
Most audits identify 5–15 critical issues such as broken forms, blocked scripts, invalid schema, feed failures, or crawl barriers hidden within JavaScript frameworks. The audit also highlights UX problems that suppress conversions, such as poor layout flow, inconsistent CTAs, or inaccessible navigation.
Standard audits are completed within 10 working days. Complex ecommerce or multi-site audits may take longer depending on access levels and site scale. Urgent audits can be prioritised on request.
Limited access is required to validate findings – usually to GA4, GSC, and your CMS. If access isn’t possible, we conduct a surface-level audit using public data and visible signals only.
A material issue is any verified fault that directly affects SEO, UX, or conversions. This includes tracking failures, blocked pages, missing structured data, or user journey friction that hinders engagement or sales.
Yes. White-label versions include your agency’s logo, styling, and presentation format. Reports can be delivered in Word, PDF, or shared via private dashboard for client use.
We supply a prioritised roadmap with estimated effort levels for each fix. Implementation support is available via our Technical SEO or Website Design teams where appropriate.
We recommend running a Ghost Hunter Audit annually, or following any major redesign, migration, or sustained traffic drop. For agencies managing multiple clients, quarterly bulk audits ensure sites stay error-free and performance-ready.
The Ghost Hunter Audit exposes what automated scans miss — from broken tracking to UX friction and crawl inefficiencies.
Protect your rankings and conversions before small issues become costly problems.
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