Ghost Hunter Audit Overview
The Ghost Hunter Audit is a detailed, hands-on website review that analyses your site’s SEO health, UX flow, and conversion performance. Each issue is verified manually, backed by visual evidence and actionable fixes. We rely on human testing and professional insight, not automation, to reveal the real obstacles limiting growth.
When required, our audits integrate insights from Technical SEO Optimisation and AI Discovery Enhancements for complete technical and visibility alignment.
Why It Matters
- Expose the hidden UX or structural problems automated crawlers overlook.
- Find the barriers slowing visibility, page performance, or user engagement.
- Check analytics, events, and tracking accuracy to ensure reliable reporting.
- Validate site performance before starting major SEO or AI-driven campaigns.
After resolving technical blockers, our Local SEO Visibility Service or AI-Optimised Copywriting Programme can be layered to accelerate recovery and ranking growth.
What’s Included
- Technical Review: crawl depth, canonical setup, structured data validation, and metadata checks.
- User Experience & Conversion Flow: testing navigation, mobile responsiveness, and form behaviour.
- Analytics & Tracking: verification of GA4, GSC, and tag setup accuracy.
- Content & Structure Review: assessing hierarchy, internal linking, and content layout strength.
- Evidence-Based Reporting: each issue illustrated and prioritised by business impact.
Who It’s For
- Businesses losing visibility or enquiries without clear explanation.
- Websites showing irregular data in analytics or tag tracking.
- Agencies requiring professional white-label audit support.
- Brands preparing for redesigns or planning long-term SEO expansion.
How It Works
- Access & Setup: optional read-only CMS, GA4, or GSC access.
- Manual Examination: line-by-line inspection of technical setup and UX flow.
- Validation: each issue recorded with visual proof and clear reasoning.
- Reporting: precise recommendations categorised by urgency and ROI value.
- Optional Follow-Up: recheck and verification once fixes are applied.
Common Issues We Uncover
- Broken enquiry forms or missing conversion tracking.
- Incorrect schema or canonical conflicts blocking indexation.
- Layout and content inconsistencies reducing crawl depth.
- GA4 or event misfires producing unreliable data.
- Internal link imbalance or orphaned service pages.
These problems are commonly resolved alongside our Ecommerce Performance Optimisation Service or AI Lead Acceleration Framework for measurable visibility and lead improvements.
Our Guarantee
Accuracy over automation: every finding is validated by an experienced SEO strategist – not a generic report. You’ll receive detailed context, practical fixes, and full transparency. If no critical issues exist, we still provide a validation summary confirming your site’s technical integrity.
FAQs – Ghost Hunter Audit
Do you provide white-label audits?
Yes. We can supply the report in your own agency branding for seamless client delivery.
How long does the audit take?
Most Ghost Hunter Audits are completed within 5-10 working days depending on site size and access level.
Do you use automated tools?
Only for data gathering. Every issue is confirmed manually with human review and supporting screenshots.
What’s the next step after the audit?
Once fixes are implemented, consider our technical SEO performance programme to strengthen structured data, speed, and crawl efficiency.
Foundation First: Conversion Reality Check
Solid performance begins with the right foundations. Explore our Conversion Readiness Evaluation to understand how your platform setup and UX design influence conversions before scaling further campaigns.
Ready to Find Hidden Issues?
Request your Ghost Hunter Audit today to get a professional, human-led analysis of your site’s technical, UX, and conversion health.