Launch PPC campaigns that convert. Our Google Ads & PPC service helps UK businesses achieve instant, measurable results. Whether you run ecommerce, local services, or national campaigns, we focus on ROI, lead generation, and sustained growth.

All campaigns are overseen by experienced PPC strategists who use AI-driven bidding and performance data to maximise ROI. For sustained visibility, this service aligns seamlessly with our SEO Growth Services and Conversion Performance Audit, ensuring results remain consistent even when CMS limitations affect optimisation.

Why PPC Matters for UK Businesses

  • Immediate visibility while SEO builds lasting results
  • Google-Certified management focused on ROI
  • Transparent performance reporting and conversion tracking
  • Hyper-local or national targeting tailored to your goals

What’s Included in PPC Management

Phase 1: Research and Setup

  • Account and keyword audit to uncover inefficiencies and opportunities
  • Competitor benchmarking and audience targeting
  • Campaign structure planning for Search, Display, or Shopping
  • Tracking validation for calls, forms, and conversions

Phase 2: Optimisation and Scale

  • Ad creation with high-performing copy and responsive formats
  • Smart bidding and audience refinement using AI data
  • Google Shopping and Merchant Center setup where applicable
  • Weekly monitoring and performance scaling

Who It’s For

Best For Not a Fit If
  • Local businesses seeking calls and form leads
  • Ecommerce stores scaling product sales
  • Agencies or consultants needing lead flow
  • Brands launching new products or offers
  • Websites without proper conversion tracking
  • Businesses unwilling to test or adjust budgets

Our PPC Process

  1. Audit and Discovery: Review campaigns, tracking setup, and improvement opportunities
  2. Launch and Optimise: Create, test, and improve campaigns for maximum efficiency
  3. Monitor and Scale: Ongoing reviews and smart budget scaling

What to Expect

  • Faster lead generation and immediate traffic
  • Improved cost per conversion and ROI transparency
  • More calls, enquiries, and ecommerce transactions
  • AI-enhanced bidding and precision targeting

FAQs: Google Ads & PPC

Can I run PPC and SEO together?

Yes. PPC delivers instant visibility while SEO builds lasting growth. Many clients combine both for balanced acquisition.

How much should I budget?

Budgets vary, but most UK campaigns start from £250 per month plus management fees. We adjust based on competition and objectives.

Do you manage Google Shopping campaigns?

Yes. We handle feed setup, Merchant Center optimisation, and Shopping campaign management.

Can you build landing pages?

Yes. We design conversion-focused PPC landing pages to increase ROI and lead volume.

Before You Optimise Further

Learn how design and technical elements affect performance with our Website Conversion Analysis – essential reading before any major optimisation.

Ready to Launch Your PPC Campaign?

Let’s build a data-led Google Ads strategy that delivers measurable ROI from day one. Our PPC specialists manage setup, optimisation, and scaling – so you can focus on results.

Book Your Consultation

No obligation – discuss your goals and receive tailored campaign recommendations.